SELUNO
ExperiencesStoriesLicensingIP platformMeet the founders
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What begins as light becomes a world

What you discover here may stay with you.

Long after here becomes a memory.

Scroll to discover Seluno
  • Intro
  • Seluno
  • Hospitality
  • Stories
  • Licensing
  • Platform
  • Process
  • Contact

Meet Seluno.

An original storyworld for experiences beyond the screen.

Seluno brings characters, stories and audiovisual experiences into the places families visit and the objects they bring home.

Designed to invite a slower pace and shared attention, Seluno uses technology not to demand more of our time, but to make room for discovery together.

Through selected licensing partnerships, this world can become part of a family stay, a leisure experience or an everyday ritual - connecting what begins on screen with what happens around it.

Request Brand Bible by emailExplore the possibilities

Locked story reveal

Meet the main character in a partner conversation.

If you discovered Seluno at a conference, you already know the context. To present the main character and full storyworld, we open it directly in a guided partner call.

Partner access only

Anthropological insight

"The project Seluno is important because it provides the disconnection we so desperately need in an age of information overload and constant connectedness. When we disconnect, we become more human and can peacefully focus on what truly matters: to look within ourselves, to see the person beside us, and to notice how beautiful the world is."

Prof. Dr. Dan Podjed, anthropologist

The stay ends. The story stays.

A welcome becomes the first chapter.

An evening becomes a shared ritual.

A small object becomes a way back into the story.

Seluno offers a creative foundation for hospitality experiences that connect physical spaces with story, sound and storytelling.

Concept visual placeholder: welcome touchpoint in-room.

The Arrival Chapter

Partner-specific

A small discovery. A first connection.

Guests encounter Seluno through a tactile in-room detail that opens a calm digital entry point.

Scenario hotspot

Welcome object

A crafted object or card introduces the world with minimal visual noise.

Concept visual placeholder: evening listening moment in-room.

The Evening Ritual

In development

A story to share. A moment to pause.

An optional evening story moment turns room downtime into a shared ritual.

Scenario hotspot

Audio chapter

A short guided sound chapter anchors the evening ritual.

Concept visual placeholder: take-home object in a home setting.

The Take-Home Chapter

Partner-specific

A familiar world, beyond the stay.

A take-home piece reconnects them with the story after travel.

Scenario hotspot

Take-home piece

A compact object carries visual identity and a story entry.

One storyworld. More ways to experience it.

In development

Leisure & visitor experiences

Discover Seluno through trails, installations and shared adventures.

Partner-specific

Culture & creative learning

Explore the world through making, imagining and discovering together.

Partner-specific

Selected products & gifting

Give a physical object a meaningful place in the story.

A moment to pause. A world to share.

Explore four short stories from Seluno. Let each one become a starting point for conversation, imagination or a little adventure together.

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A first encounter with Seluno's atmosphere.

Story coming soonIn development

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Temporary summary placeholder pending confirmed synopsis.

Duration: TBCConcept story chapter

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A character-led chapter focused on discovery.

Story coming soonIn development

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Temporary summary placeholder pending confirmed synopsis.

Duration: TBCConcept story chapter

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Concept thumbnail placeholder for Seluno story 3

A mood-forward visual moment from the world.

Story coming soonPartner-specific

Working title 03 (placeholder)

Temporary summary placeholder pending confirmed synopsis.

Duration: TBCConcept story chapter

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Concept thumbnail placeholder for Seluno story 4

A closing chapter that hints at future possibilities.

Story coming soonPartner-specific

Working title 04 (placeholder)

Temporary summary placeholder pending confirmed synopsis.

Duration: TBCConcept story chapter

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Bring Seluno into your guest experience.

We work with selected partners to translate the Seluno storyworld into clearly defined applications, with agreed rights, approvals, responsibilities and commercial terms.

What you can license

Seluno name, symbols, characters, stories, audio stories, ritual concepts, and approved visual assets for agreed use.

What we define together

Intended purpose, properties and territories, duration (including pilot or extension options), and approval workflow.

What is scoped separately

Content updates, adaptations, translations, execution responsibilities (including who delivers physical outputs and who executes digital implementation), and commercial model (fixed fee, per-room, royalty or hybrid).

Build an example licensing scope

Select an intended setup to generate a draft scope summary for discussion.

Example scope: Hotel room guest experience in Single hotel, for Pilot term, delivered across In-room.

Seluno IP Platform

A shared workspace for approved partner operations.

The planned partner workspace is designed to centralize approved materials, usage guidance and support flows.

Access, features and rollout timing are defined per signed partnership scope.

Receive launch and approved assets

At signature, partners can receive a SELUNO hospitality launch kit: brand kit, design assets, concepts, digital content and approved usage guidance according to licence scope.

Track update cadence

Future content updates can be agreed as monthly, quarterly or semi-annual cycles with periodic review.

Coordinate delivery and approvals

Support requests can cover physical production approvals, digital implementation, and where needed translation guidance.

New content is not automatically included in an existing licence. Access rights, update cadence and support levels follow the agreed scope.

Discuss partner access

Partner workspace overview

Seluno IP platform

Launch kit

Approved assets

Update cadence

Requests & approvals

Access levels and usage rights reflect each agreed licence scope.

Less back-and-forth. More clarity at every step.

The platform helps partners turn an idea into a structured licensing enquiry, with the intended use, relevant materials and next steps in one place.

Commercial terms, permissions and payment triggers are reviewed and agreed directly with the Seluno team, including whether payment is triggered by package sale, included overnight stay, sold experience, merchandise sale or another agreed use.

  1. 01

    Discover

    Identify your use case and the Seluno content most relevant for your guest experience.

  2. 02

    Define

    Define use case, locations or territory, duration, and whether this starts as a pilot or a broader rollout.

  3. 03

    Request

    Submit a structured enquiry so we can review scope, required assets, responsibilities and implementation support.

  4. 04

    Develop

    Once an agreement is in place, execute with approved assets, clear production approvals and agreed update cadence.

First-time path

For new partners

A clearer starting point for your first licensing conversation.

Existing partnership path

For existing partners

A clear way to explore additions, adaptations or renewals without restarting the conversation from scratch.

Submitting an enquiry does not reserve or grant rights. Availability, permitted uses, fees, royalty model, payment triggers and execution ownership (physical and digital) are confirmed in a written agreement.

Explore your licensing needs
The Seluno world revealed at golden hour

What began as light is now a world of possibilities.

Help shape where Seluno goes next. Meet the founders to explore a licensing partnership that brings its stories into the places families discover together.

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